Just saw this commercial and I just cracked up laughing, it so funny. It takes a quite common story about young teenagers getting caught "messing around", and that is always an awkward story. However they get that awkward moment to become real funny by using the condom in a real creative way.
I really like how they take a controversial subject, and show it with humor. I do not think it is seen as an controversial subject in South America where it was created, and it would not be seen as that in Europe as well, but here in America I found it hard to believe that they would illustrate it in the same way here.
The creative way they made this commercial is really admirable, and I consider that an excellent example of how one should approach a product when trying to use humor in an ad. Seeing new ways in how create humor in ads is something that really is essential for creating awesome ads and commercials.
///Sebastian
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